Review and Discount Code: Label Daddy

I am “that” mom… the clothes I dress Anastasia and Adam in for daycare are nice, cute outfits that I care about. At pick-up time, we frequently find our kids in spare outfits due to “wardrobe malfunctions” (potty training and spit up). This means I am always worried that someone is going to accidentally take my kids’ clothes home. Or worse: that we will lose Anastasia’s favorite Gymboree underwear! I try hard to write initials onto tags or seams, but sometimes I forget, sometimes the name does not fit, and most often, my markings fade with washing.

I’ve now tried Label Daddy’s peel and stick labels that are marketed to alleviate all of these labeling and territory-marking concerns. The sticker labels feel like they are made of the slightly stretchy reflective material used for license plate stickers. Label Daddy states the following: that they make personalized labels that can be used to individualize clothing, shoes, sports equipment and a variety of other items; that their labels require no ironing or sewing because they use a simple peel and stick process; and they claim that their labels are machine washable, dishwasher and microwave safe. I sadly report that I have not had success with these labels.

Click Read More below to see my full review.


I received a combo pack of “shirt tag sticker labels (lilac)”, “small (pink) and large (brown) all purpose labels” and “shoe labels (red)”. First off, I must warn you that “all purpose” does not mean that. All-purpose labels are not meant for clothing application. The shirt tag labels are best used only on tags and do not adhere well to fabric. The shoe labels did remain in place but the special laminating slides off the top of the sticker which leaves the label exposed (in this picture, the lamination has skidded to the right of the colored label).

As you can see from the pictures, my all purpose labels bunched up in the washer/dryer (brown label on hoody sweatshirt above) and some fell off entirely (pink label found on blanket after folding laundry). The light colored shirt tag labels discolored. When applied directly to fabric, they puckered and peeled away from the clothing. And, I have to say that these days when manufacturers are not stitching in tags anymore, it would be nice to be able to apply these to the clothing itself.

I did follow all the instructions on the Label Daddy packaging and once I experienced trouble, I contacted Label Daddy directly. They only pointed me to their website for further instruction. Although I feel I am quite skilled in sticker-application (I aced that class in college), I referred to their more detailed online directions and tried the labels again but did not have better results. I squeezed those tags harder than I have every squeezed before and let the labels sit for a minimum of two days before washing. My luck did not improve. I was glad that I did not pay for these labels because getting so little customer service frustrates me to no end.

Here are the few pros I can give Label Daddy. The “all purpose” labels applied to sippy cups stuck. They did not come off in the dish-washer. Anastasia set herself to trying to pick them off and could not. The darker colored labels seem to maintain their pigment. Labels that are not washed stay in place.

Now for my formal review, each of four stars:

Functionality: *- Other than sticking to plastic, these labels do not live up to the claims made by Label Daddy. Frustrating to find that “all purpose” really means “certain purposes”.

Style: ****- Very cute labels. Seventeen color options, six fonts and over forty icon options. The labels accommodate a nine letter name; that, I have found, is rare.

Washability/Wear: *- No dice on clothing although the labels stick well to plastic items. Unfortunately, this is the less important “stuff” that I do not concern myself with as much, unlike clothing.

Cost:*- Since the labels do not firmly adhere, you will have to use multiple labels on clothing or anything washed frequently. This negates the price. The price ranges from 24 cents a label in the combo pack ($50 for 205 labels) to $1 per label for the shoe label package. There is quite a range in between ($20- $50 per package).

Overall Score: * and a half- Other than being cute, Label Daddy labels stick to plastic and unwashed clothing items. These labels do not stand up to washing machine and dryer use. It’s disappointing that a sticker is so counter-intuitive.

If you are interested in trying Label Daddy’s labels, they have provided our readers with a discount code: KBP1208. If you have better luck, please drop us a note to let us know!